  
|
Another image of the Sonia Rykiel Pour H&M ad campaign surfaced on H&M’s Facebook page, this time there’s more cloth to it. In this image, Lara Stone is wearing a low-cut striped slip dress that can be worn as lingerie or as a dress out, nowadays there’s no difference. Lingerie worn out is the new trend, would you rock this out as a dress? You can see the other images from the ad campaign here and here. The exclusive lingerie pieces is slated to launch at H&M on December 5th. Stay tuned for more updates…
The newly revamped H&M flagship store at 51st Street and 5th Avenue in NYC was transformed into a party scene for the launch of the highly anticipated Jimmy Choo for H&M collection. This past Friday, November 13th, we were invited to the VIP shopping party to get first dibs on the limited edition collection which launched in stores on Saturday, November 14th. The new space is amazing, super glam and fabulous, nearly 500 people were invited to the party and shopped till they dropped including Christian Siriano and Michelle Tractenberg. The shoe section was barricaded off and women were let in slowly (good idea), it was a frenzy in there. Spotted Michelle Tractenberg with her friends in the shoe section with two large shopping bags and deciding on what to get next. Women were trying on piles and piles of shoes, shoes were everywhere luckily the sales worked quickly to rearrange stuff and restocked. The first things to go were the Thigh High Boots and Studded Belts, those are my two favorite pieces from the collection. It was an amazing party and the best thing is that we got to shop early, no fuss except for the sold out stuff but picked up a couple of pieces! Happy! Did you get a piece of the collection? More pics after the jump…
Need I say more? The highly anticipated Jimmy Choo for H&M collection for men and women finally hits stores tomorrow, November 14th! H&M has also transformed their window displays for the launch of the collection, we stopped by the Sunset Blvd. store for a peek. Are you ready? Be sure to check the “How to Shop” guide and store listings on their site, be prepared! While I was out in LA, I stopped by the H&M West Coast showroom to check out the collection in flesh and tried on a few pieces. The quality of the collection is great, everything looks more expensive than what it costs and I’ve already got my list prepared. The first thing I tried on was the leather thigh high boots ($299) which is absolutely amazing, super soft stretchy leather and the heel height is about 3″ so it’s pretty comfy. These boots even work for shorties like me, they look like leather pants on but they looked amazing on Pansy, she’s tall and lean with long legs. I’m digging all the jewelry, especially the leather studded belt ($59.95), definitely a must have (Rihanna requested that piece too). The other pair of shoes I’m obsessed with is the Snake boots with studs and crystals ($149), they’re so dope! There’s a lot more but see the pics for yourself to decide what you like, also check out what Pansy would go for on FabTV below. Big thanks to Pansy Tolou (H&M) for showing me around! More pics after the jump…
H&M Went by to the H&M at West Hollywood today and spotted the Jimmy Choo for H&M window display, there was even a dedicated security guard making sure the JC pieces don’t go missing. The collection is launching in just a few days, time has seriously passed by fast. Just three more days and we’ll be able to shop the collection, I’m getting super excited. Be sure to check out the How To Shop guide and store locator on the site. Are you guys prepared for the launch on Saturday, November 14th?! Be sure to get there early, there’s definitely going to be a long line! Good luck! > Jimmy Choo for H&M Women’s Collection More pics after the jump…
Last month we posted the first look at the Sonia Rykiel for H&M ad campaign featuring models Lara Stone, Caroline Trentini and Anne Vyalitsyna in all black lingerie with pink rosettes. More images of the ad campaign has surfaced, thanks to reader Sashenka for tipping us. The exclusive lingerie pieces is slated to launch at H&M on December 5th with a second collaboration for spring 2010, featuring an iconic knitwear collection for women and girls (1.5 to 8 years old) accompanied by playful accessories on February 20th. Are you liking the lingerie collection so far? One more image after the jump… |
 |
![Sonia Rykiel Pour H&M Ad Campaign [More Pics]](http://www.nitrolicious.com/blog/wp-content/uploads/2009/11/sonia-rykiel-pour-hm-ad-4.jpg "sonia-rykiel-pour-hm-ad-4")
![Jimmy Choo for H&M NYC Launch Party [November 13]](http://www.nitrolicious.com/blog/wp-content/uploads/2009/11/L1050232.jpg "L1050232")
![Jimmy Choo for H&M Hits Stores Tomorrow [Nov 14]](http://www.nitrolicious.com/blog/wp-content/uploads/2009/11/L1050028.jpg "L1050028")
![Sonia Rykiel for H&M Ad Campaign [More Pics]](http://www.nitrolicious.com/blog/wp-content/uploads/2009/11/sonia-rykiel-for-hm-ad-3.jpg "sonia-rykiel-for-hm-ad-3")
