Photos courtesy of H&M

Back in December you’ve got the first look at the Sonia Rykiel pour H&M Spring 2010 look book and ad campaign, here’s more pics including mini models! Loving the “mother and daughter” look, makes me want to have a lil one myself haha. The knitwear collection will be launched in around 250 H&M stores on February 20, 2010. Thanks to reader Mika for the tip. Stay tuned tomorrow for the full product preview plus price list, working on it.

> Sonia Rykiel pour H&M Spring 2010 Ad Campaign
> Sonia Rykiel pour H&M Spring 2010 Look Book
> Sonia Rykiel pour H&M Spring 2010 Collection Preview
> Sonia Rykiel pour H&M | Behind-The-Scenes Video
> Sonia Rykiel pour H&M Party @ Bobo

Photos courtesy of Cole Haan

You’ve already seen a bunch of spring/summer 2010 ad campaigns, just gathered some more. In this post: Cole Haan shot by Todd Selby; Anna Sui Cosmetics featuring model Agyness Deyn; Chanel ‘Chance Eau Tendre’ Fragrance featuring model Sigrid Agren shot by Jean-Paul Goude; another look at Jamie Bochert for Marc Jacobs shot by Juergen Teller; Lacoste featuring models Heloise, Lais O., Taylor Fuchs and Lasse Pedersen shot by Ellen von Unwerth; more looks of the Balenciaga campaign featuring models Iselin Steiro, Mirte Maas and Patricia van der Vliet shot by Steven Meisel; and more of the Lanvin campaign feature model Jamie Bochert shot by Steven Meisel.

For Spring 2010, Cole Haan has partnered with fashion photographer Todd Selby (aka “The Selby”) to create a new advertising campaign, “The Inspired Life.” The imagery celebrates family, friends, art, nature, community, competition, adventure, and love–the forces that drive and color our lives.

The campaign portrays real life individuals wearing Cole Haan, chosen for their unique approaches to life and style, reflective of the Cole Haan brand. Each individual was shot in their natural environment, producing a campaign that reveals everyday interests rendered meaningful and beautiful.

The tastemakers selected for the ad campaign include Harley Viera-Newton, a professional DJ and NYU student, Nicola Vassel, gallery director for Deitch Projects, Johnny Knapp, a writer, surfer, and entrepreneur, Magda Wosinka, a music industry photographer and guitarist, Moses Berkson, a photographer and music video director, and James Bond, a designer, surfer, and skater. International tennis sensation, Maria Sharapova– the face of Cole Haan for the past two seasons and co-designer of a capsule collection for the brand– is also featured.

As Cole Haan expands its digital presence, partnering with a photographer widely known for his work through TheSelby.com was a fitting match. Visitors to colehaan.com can view in-depth portraits of the tastemakers including slide shows, behind-the-scenes videos and The Selby’s quirky handwritten interviews. Selby says, “By working with creative and dynamic people for this collaboration with Cole Haan, we were able to highlight the youthful and energetic spirit of the brand. It was a super fun project that developed very organically and I think that comes across in the photos.”

The campaign will be supported with a fully integrated marketing campaign including a debut in the March issues of top women’s and men’s fashion titles, online, out of home, direct mail and in-store.

There’s so many nice ones, which is your favorite? More pics after the jump…

Photos courtesy of Bennetton

Benetton just launched the “IT’S MY TIME” global casting competition today, in search of new faces for their United Colors of Benetton’s Fall/Winter 2010 advertising campaign. They’re looking for something different, something unconventional, something surprising.

To enter, create your online look-book with photos and videos that express your personality. If the website users vote you into the top 100, you win 200 euro in Benetton vouchers and will be featured in a book about global style. An expert jury panel will select the top 20 who will fly to New York to model in the fashion shoot for the Benetton Fall/Winter 2010 campaign. Winners will be announced March 18th, good luck. Enter here.

I’m a fan of Robert Indiana’s iconic “LOVE” motif, he is one of the original pioneers of the pop art movement and is recognized around the world as a great symbol of optimism. The definition of optimistic rebellion, Indiana’s artwork broke boundaries and changed the face of the art world, while injecting informal humor, irony and pop culture references along the way. Iconic itself, the Chuck Taylor All Star shoe has long been worn by artists who are driven to realize their vision and in the process change popular culture. This collection is dedicated to those folks who chose to follow their own path and create symbols of optimism and hope. The collection is inspired by a few of the original color iterations of Robert Indiana’s iconic “LOVE” artwork. I “LOVE” the collection, available at www.converse.com for $55. More pics after the jump…