
Prepare to be amazed by the physical phenomenon that is STREB, the dance company featured in PUMA’s Spring/Summer SportLifestyle campaign. The founder and legendary choreographer, Elizabeth Streb, coins the studio’s unusual technique “PopAction.” This untraditional art form draws upon things like dance, extreme sports, boxing, the circus, and Hollywood stunt work. As if this wasn’t enough, STREB also uses daring and strict precision to display the effects of ‘pure movement.’
Tucked away behind the main screen on PUMA’s homepage, you will find your backstage pass to a STREB performance where PUMA gear gets put to the ultimate test. STREB dancers found PUMA footwear and apparel to be the perfect fit in complimenting their “PopAction” style of dance. Together with PUMA, STREB combines unique movements and bold colors to create a futuristic feel.
Go behind the scenes with PUMA and STREB at www.puma.com/pindex.jsp


















We are SO psyched about these fantastic billboards and the movies on the Puma site. Want you to know that we have a show going on right now in our Williamsburg Garage. Come out and see the action in person!
Check it out:
These dancers are pioneers and heroes; even as they thrill the watching audience with spectacle and theatricality, they’re testing what human beings can accomplish.” Deborah Jowitt, Village Voice
Action addicts, thrill seekers and adventurous audiences looking for the next frontier in entertainment can leap into spring with SLAM SHOW XI at STREB’s Action Factory, S.L.A.M. (51 North 1st Street) in Williamsburg.
STREB SLAM XI is an Action Event for the stout of heart and imagination, anyone of any age who has every dreamed of being free of our earthly constraints and being able to soar.
At S.L.A.M., a sideshow/state fair atmosphere (including popcorn and cotton candy) prevails with Action Onlookers free to sit, stand, wander from event to event as they occur, often simultaneously, all around them.
STREB SLAM XI
8 WEEKS OF EXTREME ACTION– JUST IN TIME FOR SPRING
Friday, March 29th through Sunday, May 18th
At S.L.A.M. (Streb Lab for Action Mechanics)
51 North 1st Street, Williamsburg, Brooklyn
Schedule: Fridays at 7pm, Saturdays at 3pm and 7pm
Sundays at 3pm
Admission: $20—Adults, $10—Children
To buy tickets call Theatermania: 212-352-3101
Or visit www.strebusa.org
SLAM SHOW 11!
Come check out the EXTREME ACTION this weekend!
Friday May 2, 2008 7pm
Saturday May 3, 2008 3pm and 7pm
Sunday May 4, 2008 3pm
Performances take place at SLAM, located at:
51 N. 1st Street, Williamsburg Brooklyn
Admission: $20 for adults, $10 for kids
To buy tickets call Theatermania: 212-352-3101
Or visit: www.strebuse.org