
Photography: John Aquino/WWD
Rumors have been circulating the blogs about the MAC Cosmetics and Hello Kitty collaboration for a min already, finally the news was confirmed. The limited edition collection will be available at MAC’s website on February 10, 2009 and in MAC US stores on February 12, 2009 (just in time for Valentine’s Day too!) and overseas stores in March 2009- mark your calendars ladies this collection is going to fly off the counters! Not only did they create a range of cosmetics, there’s also a line of accessories: a Petite Makeup Bag ($22), a medium Makeup Bag ($35), a plush doll ($42), purse mirror ($22), three-brush collection ($49.50), a mirrored key clip ($16), beaded bracelet ($34), a tote ($45) and soft vanity kit ($55).
The Hello Kitty collection consists of two collections: the Hello Kitty Colour Collection and the more high-end Hello Kitty Kouture. The Hello Kitty Colour Collection includes “six shades of lipstick with names like Fashion Mews and Strayin’, each $14; six Lipglass shades, each $14; and two tinted lip conditioners, $14.50 each; two eye shadow palettes, which each contain four shades and retail for $38; two shades of pigment are $19.50 each, and two Reflects Glitter stockkeeping units — one blue, one pink — are $17.50 each. Four Glitter Eye Liners, each $16.50, two shades of Beauty Powder, each $22; three shades of nail polish, each $11; a black mascara, $12, and false lashes, $12, round out the color offerings. Shades range from pinks and turquoises to lavenders and greens.”
The Hello Kitty Kouture collection is more of a high-end line and great for collectors as well. The range consists of “two shades of Dazzleglass, each $28, each feature a reusable silver chain pendant with Hello Kitty outlined in white Swarovski crystals on black with a pink crystal bow. Sheer Mystery Powder, $90 and available in three shades, is packaged in a silver powder compact with Hello Kitty outlined in white Swarovski crystals with a pink crystal bow on a black background.”
While the 34-year-old Hello Kitty character is usually assumed to be a cat, she is actually a girl, according to Sanrio. And a girl without a mouth, so she “speaks from the heart,” the company said. “She may not have a mouth, but she’s going to sell a lot of lipstick,” cracked Demsey, noting that a waiting list for the items will go live on Jan. 7 at maccosmetics.com.
I can’t wait, I previewed the collection on November 19th and I am in love with the full collection! Stay tuned…
More info after the jump…
Per WWD:
“To me, MAC Hello Kitty embodies the ultimate beauty icon,” said Jennifer Balbier, senior vice president of product development for MAC Worldwide. “She’s sweet and sexy, slightly edgy, and appeals to a wide range of customers. We wanted to reflect that through a sweet side, but also something slightly mischievous when it came to the colors. I started out by creating a palette of pinks, since they fit and always trend well in the spring. And this look is so much about the eyes that we did two eye shadow quads.” The Lucky Tom quad has violet blue, brown, gold and pink-coral shades, while the Too Dolly palette has mint, blue-silver, pale pink and magenta shades.“We incorporated glitter eyeliners because she loves anything that twinkles, and we took the coral and hot pink theme and did pretty, poppy [colored] blush,” added Balbier. While this collection is intended to have a sophisticated presentation, MAC hopes to appeal to younger fans with two shades of lip conditioners.











oh man! hella cute!!!
Posted By: Kim L | November 21st, 2008 at 3:07 pmI’m sooooooooooooooo excited about this collection. Definitely up my alley. And just in time for Valentine’s Day!
Perfect.
Posted By: Mattie | November 21st, 2008 at 4:01 pmomg. I can’t stand it! I love this promotion almost as much as “GLAM” series
Posted By: Thefitchick | November 21st, 2008 at 8:00 pmyayyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyyy!!
Posted By: Ivette | November 21st, 2008 at 8:39 pmi cant wait.
i ♥ hk!
pictures! finally =D
Posted By: sora | November 21st, 2008 at 9:44 pmthanks for posting this
OMG
Posted By: *marilyn* | November 22nd, 2008 at 10:20 ami think i’ve died and gone to heaven
OMG… i cant hardly wait im so super excited… SUPER!
Posted By: kyreen | November 25th, 2008 at 5:57 pm<3 HK
I feel like I am loosing my mind! LOL… I am sooooooooooooo excited. Two of my most favorite things in the whole world. Thanks for posting this. This definitely gives me something to look forward to.
Posted By: PhdB430 | December 26th, 2008 at 6:19 pmMAc kitty ? this look is not original! it looks like a copy of the Tarina Tarantino jewelry. i have the MOD ring…look here its the same but no black face. The black face looks mean!http://www.80spurple.com/catalog/images/1medium/tt_rhk01fh6_wht.jpg
Posted By: Raymie | January 7th, 2009 at 2:13 amI was excited when I first heard, but after seeing it… It is truly dissapointing. Since when does MAC do crappy jewlery. I can get a beaded bracelet for 99cents and just add Hello Kitty crap to it.
Posted By: LP Roxon | January 24th, 2009 at 2:13 amlooks@PhdB430 and Ramie..theres always someone that has to be negative.
Posted By: Cayutie | January 27th, 2009 at 10:27 amthough im not impressed with the crappy beaded jewelry…I think the collection is cute. PhdB430 how could it really be a copy? I mean..its hello kitty…theres only but so much u can do with her. shes normally white, they made her black. Tarina Tarantino didnt invent the color black nor did she invent hello kitty so hush
i just read that Tarina Tarratino made the jewelry and accessories for this collection! no wonder that its so cute! i am so happy it matched my tarina jewelry thank you phdB430 for making that connection and LP Roxon have you ever seen Tarina jewelries? you need to HUSH!!!!!!!!!!!!!!!
Posted By: hannah k | February 27th, 2009 at 1:17 am