Last night when I was heading to the Fila store for an event (pics to come) I passed by the new Zara flagship store at 42nd street, it’s massive! According to WWD, the store located at 500 Fifth Avenue is “the three-level, 12,000-square-foot unit represents a new prototype featuring materials and decor that project a more upscale vibe. It’s also the Spanish retailer’s biggest store in Manhattan and offers the largest assortment of men’s, women’s and children’s apparel of any of its New York units.” Besides the obvious changes of the store’s look from the earlier stores, the Zara logo has been changed and updated too- the letters are stylized and more refined. They’re also offering new fragrance collection consists of seven essences and a new women’s collection of organic cotton T-shirts with five designs in five colors (each T-shirt comes in an individual organic cotton bag).

I’m definitely going to pay a visit there soon, come February’s New York Fashion Week I’m sure I’ll be frequent there.

One more pic after the jump…