First look at Coach‘s spring 2009 ad campaign featuring models Irina Lazareanu and Ali Michael. Coach’s first spring introductions are the Madison Spectator and Parker collections. These collections take their brand into an inspiring and new direction along with their new ad campaign which is a unique and diverse compliment to it. Irina Lazareanu (along with others) pulses with energy within her simply chic settings. The images are stunning, quirky, and impactful and offer great insight into a new direction for the brand.
The Madison Spectator Leather collection offers sportier silhouettes and extra detailing in new color combinations such as parchment and acid green, graphite and black, dusty lilac and navy. The range is currently available online now. The Parker collection arrives in stores for March and brings with it effortless appeal and a pretty attitude. This collection is adorned with minimal hardware and twist-braided handles, resulting in an overall effect that is both ultra-femme and edgy. These styles come in super lush cowhide with brass and silver hardware and in fresh colors like pale yellow, frosty violet, bright green, and pearlized blush. The Parker Metallic Convertible Hippie in blush exemplifies haute hippie style and is sure to be a seasonal staple.
I quite like the ads especially Irina’s shots, they look like “normal” photos we take and they’re not heavily styled. Cute! The new bags are fun too!
More pics after the jump…
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