According to WWD, Reese Witherspoon is launching her first perfume with Avon called In Bloom by Reese Witherspoon. The development process took nearly 2 years and was more complicated than she imagined, but finally the perfume is slated to release globally in November. No word on how the scent smells but I can imagine it will be very girlie like herself.
“It was a unique experience for me because I had no idea what goes into making perfumes,” said Witherspoon, “I thought you just pick a fragrance and it’s easy. But there were all these different levels of creating a scent that were new to me, but really fun and exciting.”
“Reese was the perfect partner on the fragrance – she was fully involved in the whole process from the development of the juice and packaging to the fragrance name. I logged many miles flying between NY and LA to work with her to make sure the end result was a true reflection of Reese’s style.” – Isabel Ryan, Director of Avon Creative Development
UPDATE: Just got some new pictures from their PR, check them after the jump…
By: retrogurl
Posted: 06.12.2009
Uh… Reese looks so much better in that first picture… she looks old because shes startign to wrinkle and develop bags under her eyes in the other 2 pink ones. I hate to say it, but it shoulda been photoshopped.. the lighting is also not as professional as I would have thought.
Sorry P, but you’re crazy and superficial. I hope Reese’s perfume does well, although I can’t say I’ve ever been a fan of Avon. So we’ll see!
I probably wouldn’t have released those photos if I worked for her PR agency either. Her facial expression looks so blank. As for her body, skin, hair etc. she is beautiful! Don’t hate on older women, we will be them someday.
You girls need to shut up…. Reese is beautiful and she looks a drop dead georgeous in all those photos! She is my favorite actor in the world and I’am deffnetly buying her purfume!
Hey guys just bought this perfume and I need to say: delicious. O.M.G! I love it, I love Reese and she’s wonderful!
Kisses from Brazil