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I’m sure by now, most of you guys have read that the Federal Trade Commission (FTC) are targeting bloggers and celebrities “who review products must disclose any connection with advertisers, including, in most cases, the receipt of free products and whether or not they were paid in any way by advertisers” beginning on December 1, 2009, according The New York Times. I don’t really do a lot of product reviews but I do get a fair amount of freebies which most of the time I disclose. In some of the cases, products come after I blog about it as a “thank you” and for others I only write about a product if I’d wear it or like it. As I mentioned in my contact page, I accept products/services for potential product reviews, brand spotlights, giveaways, etc. but is not obligated to write about it, that means if I don’t like it I don’t even bother writing about it. You can read more about the revised FTC Act here if you’re interested. To avoid any conflicts, how would you guys like me to address freebies? A simple sentence, picture or what? Let me know your thoughts. So I guess blogs are finally “legit” now?  6 Responses to “FTC’s Revised Blogger Freebie Act”COMMENTS PAGE: |
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You always mention is was a gift or freebie when you say “courtesy of…” of when you say “Thanks..” and providing a link. I think as long as you continue that, you should be ok. I, on the other hand, need to start including “Courtesy of…”
I always enjoying seeing a pic of a product. But, if you get alot of products and as you said sometimes you are not that into them then I think a simple statement/sentance would be just fine.
i think sometimes i have difficulties to see if a blogger bought something and blogs about it or if she got it for free to write about it. so just naming the way you got any item might be helpful. other than that i think it’s good that you really only write about things you like. that’s what makes the blog interesting and personal in comparison to a mere advertising page…
i definitely think you’re in the clear when it comes to mentioning how you procured the items. i think just a simple mention would suffice!
I wonder why they put “in most cases” in the new rule. Is it to exempt the Kardashians? lol, jk! (But they are always pushing weight loss supplements and now that damn cupcake store on Twitter.) Anyway, I think “courtesy of” is always a a good way to show that someone hooked it up, as you have been doing. Good job, nitrolicious!
I think for anything you don’t plan on covering a weekly/monthly group shot with credits would cover it.