Photographer: Hasse Nielsen
Last week you’ve seen H&M‘s Spring/Summer 2011 lookbook videos, and earlier today the men’s lookbook. Now here’s a look at the women’s lookbook which I’m wishing I can wear now. For Spring/Summer 2011, H&M focuses on the mood of the 60s and 70s, I think come spring I’ll have to put away my blacks and dress in bright colors. It’s either long and loose or short and sharp, which do you prefer? “It’s great to reinvent your wardrobe at the beginning of a new season. Fashion doesn’t change as drastically as it used to so you could easily get last season’s favourites to work with smart updates. Safe buys for spring are cool classics in beige or white, and the longer skirts and dresses feel new and very feminine”, says H&M’s head of design Ann-Sofie Johansson.
Key items includes trousers in different shapes and styles, maxi dress, jersey top, blazer jacket, natural leather bag, belt, sandals and clogs. I love it, must get my hands on the structured balloon-like dress, brown leather lace-up shorts, black cape and the shoes. Do you like?
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