H&M Fashion Against AIDS Star Studded Ad Campaign

Thursday, March 31, 2011 by Wendy Lam

Photos courtesy of H&M

Last month you’ve seen the H&M Fashion Against AIDS 2011 illustrations and product preview already, today H&M announced their star studded ad campaign to support the cause! Celebrities include Selma Blair, Penn Badgley, Keri Hilson, Sky Ferreira, Akon, Nikki Reed, Ginnifer Goodwin, Scissor Sisters, Shiloh Fernandez and The Misshapes.

The unisex collection launches in H&M’s Divided department and online from April 26th, with 25% of sales donated to the charity Designers Against AIDS (DAA) and various other international HIV/AIDS prevention projects.

Check out the rest of the campaign pics after the jump…